SELECTED WORK & RECOGNITION

2025 | Circular Monday – Record Global Reach
Circular Monday reached 108 million people across 58 countries in 2025, entirely organically and without paid marketing or advertising. The campaign united 1,456+ businesses, organizations, and influencers, reinforcing circular consumption as a global cultural movement and alternative to Black Friday.

Youtube Video

2025 | Live Program Host & Moderator – COP30 Broadcast
Served as the first live program host and moderator for a joint broadcast by We Don’t Have Time, ClimateHero and Circular Monday during COP30. Hosted Succeeding in Circular Ecosystems for a live audience and a global digital viewership, leading the full program as MC.

Youtube Video

2025 | Recognized in the Strong Women in IT, Global Edition report. A global recognition highlighting women who are advancing leadership, innovation and impact in technology, sustainability and systems change.

2025 | Featured in Dagens Industri (DI) – Sustainability impact at Adacto People

Featured in Dagens Industri (DI) in an article highlighting Adacto People’s sustainability work, including a reported 80% reduction in emissions, connected to strategic leadership, sustainability integration, and long-term business transformation.

2024 | Board Member · Adacto People Appointed board member at Adacto People, contributing strategic guidance on sustainability & communication within the organization.

2023 | Co-founder & Head of Communication and Partnerships · ClimateHero Joined ClimateHero as co-founder, leading communication and partnerships during a period of growth and global expansion.

2022 | Ranked as #88 on the 2022 list of the 101 most powerful people in sustainability in Sweden by Aktuell Hållbarhet

2021 | Ranked as #56 on the 2021 list of the 101 most powerful people in sustainability in Sweden by Aktuell Hållbarhet

Commented #Overshootday on ”TV4 Nyhetsmorgon” (morningsofa on a national TV Station). 

Youtube Video

2021 & 2020 | Ranked as one of the Female Leaders of the Future by Sweden’s professional organization for executives – Ledarna

Sept 23 2021. Key speaker at the global summit on ”Circularity and the Race to Zero”. The third Exponential Climate Action summit, organized by We Don’t Have Time amongst others.

Youtube Video

2021 | Listed as one of the top ten talents in the vertical ‘Social Impact & Sustainability’ in the Swedish Nova 111-list

2021 | Ranked as #56 on the 2021 list of the 101 most powerful people in sustainability in Sweden by Aktuell Hållbarhet

2020 | 'Circulent' is acknowledged as an official Swedish word, giants like IKEA decide to use it in its' marketing

During 2021 & 2022 I led an international leadership-programme in Circular Economy with youths from all over Europe. The project was funded by the Nordic Council of Ministers. 

2020 | Key speaker at the UN #HLPF (High level political forum) Global Compact Russian network’s first Russian voluntary review of the Sustainable Development Goals (SDG)

21st of April 2020 – Participated as a speaker on the global summit of Earth Day Week – on Circular Economy and Production. I presented the campaign #whitemonday and the word ”circulent” organization by We Don’t have Time among others.

Youtube Video

2020 | 33 under 33 | Named as one of Sweden's top sustainability talents in the 2020 list by Aktuell Hållbarhet

2020 Participant in TANDEM LEADERSHIP – an intersectoral program, founded by the Finnish-Swedish Cultural Foundation in Sweden in cooperation with Hanaholmen and Wallenberg Foundation.

2020 Included in the Advisory Board for Borås Science Park - Sustainable Lifestyles together with other experts in Sustainable Consumption and Development.

2020 Included in the Advisory Board for Smart Up Accelerator, a collaboration project between seven countries around the Baltic Sea with the focus on building consumer cleantech ecosystems.

2020 A speaker at Snackare talarnätverk, a Swedish agency/network for speakers

2020 A speaker at MySpeaker, a Swedish agency for speakers

I recently participated in the Urbanistica Podcast by Mustafa Sherif where we spoke about circular consumption, circulents and last years’ result of #whitemonday!

Youtube Video

2019 Launched the words "Cirkulent" (circulent, a true sustainable consumer) and "Prylsvinn" (not translatable)

Youtube Video

2019 International workshops and lectures in Sustainable Consumption and Circular Economy

2019 #Whitemonday campaign went global!

2019 Included in the Board of Directors for The Swedish Consumers' Association

2018 Broad PR for the Swedish NGO Medveten Konsumtion (The Swedish Association for Responsible Consumption), especially with the campaigns "White Monday" and the Swedish version of "Buy Nothing Day"

Youtube Video
Youtube Video

2017 MAY Diplomaed by the King of Sweden, his Majesty Carl XVI Gustaf, after finishing the six month long course "Value-based Leadership" by the Scouts Folkschool

2017 MAR Participated in TV4 Nyhetsmorgon

Youtube Video

2016 DEC Participated in TV4 Nyhetsmorgon, TV4 Nyheterna and SVT Rapport (National TV news)

Youtube Video

2016, 2017 & 2018 MAY Project Manager of Återvinningsfesten in Hornstull Stockholm, The biggest flea market in the Nordic Countries

2015 DEC Webdesigner

2015 MAR Project Manager, internal Internal Photo-Campaign for raising awareness about WFP’s work and Women’s Empowerment for the International Women’s Day, World Food Program, Rome, Italy

2013-2015 Gothenburg Universitys' fellow to UN Headquarters in New York and WFP Headquarters in Rome

2014 JAN Human rights expert with a special focus on gender and gender roles, in the reference group for the ESF-funded project Youth Embassy, Uddevalla Municipality, Sweden

2012 MAY Graduated with honours and valedictorian, University West, Trollhättan, Sweden

2011 APR Diplomerad Young Ambassador for Human Rights by former Minister of Integration Erik Ullenhag

2011 DEC Incentive premium for openness, respect and professionalism from Uddevalla Municipality

A special thanks to...

As you can read in my background story, a huge turning point in my career was my fellowships at the United Nations Headquarters in New York and Rome. This wouldn’t be possible for me to pursue without the financial help I got from the following scholarships:

Gustafsbergsstiftelsen 2013-2014
Doktor Felix Neuberghs Stiftelse 2014
Stiftelsen AAA 2014
Sida:s resestipendium 2013 (The Swedish International Development Cooperation Agency, Sida, is a government agency working on behalf of the Swedish parliament and government)

The roles, initiatives and recognitions on this page reflect more than professional milestones. They are the result of a long-standing commitment to responsibility, dialogue and public service, shaped over time, across institutions, movements and lived experience. To understand the work, it helps to understand the path behind it.

THE PATH BEHIND THE WORK